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eBay Selling 101

by Shai Coggins on April 27th, 2005

eBay * has definitely become a viable business option for many cottage industries. You can sell practically anything on eBay — from secondhand goods and personal services to high-ticket items like cars and houses.

Getting started is easy. You just sign-up, provide relevant details (you need to credit card info in order to sell on eBay), activate your account, and start listing your items.

You can sell your stuff either through auction format (variable day listings) or through buy-it-now sales. If you think you’re going to sell stuff regularly, you might even consider setting up your own store. Stores come with different pricing levels, depending on your preferred features and budget. For most people, basic stores are sufficient.

There are a lot of things you must consider in order to become a successful eBay seller. Unfortunately, I can’t cover them all here (there are loads of books written about these things).

However, some important tips to note are as follows:


1) No matter what people say, there’s no magic formula to eBay. The success possibilities are variable. Usually, it depends on how well you do your listings, how often you sell, how you promote yourself, what kind of things you sell, your pricing levels, etc. But, even though there’s no magic formula, there’s always something to learn from successful eBay sellers.

2) People are always looking for bargains! When you list your stuff, check how much other sellers are charging for similar items up for sale. If you can lower your price to compete with them, do so.

3) If you run an eBay store, consider running some auction items at the same time. Auction items help drive traffic to your store items.

4) When choosing a starting and ending days/dates for your stores and auctions, avoid public holidays. Holidays and ‘big news days’ (e.g., elections, natural disasters, etc.) are usually slow days on eBay.

5) If you wish to sell successfully on eBay, list as often as possible. This way, you develop a following. People will then watch for new things from you regularly.

There are many more tips I know of based on my personal eBay selling experiences and based on other people’s experiences. I’ll try to share them here in the future.

Sell on eBay*

* affiliates

POSTED IN: Online Auctions and Stores

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