How To Make Money Online with Squidoo


The first time I heard of Squidoo*, I only looked at it as a source of interesting information. I didn’t realise that there are different ways to make money from it. How? Well, here are 5 ways —

  • Be a content provider. Or rather, a ‘lensmaster’ as they are referred to in the world of Squidoo, as each page created by an individual is called a ‘lens’. This is the primary function of Squidoo: allowing everyone to be experts in their specialty areas. And, the great thing about it is that there’s no one way to create a page or lens. As a lensmaster, you are entitled to earn royalties from your lenses. Basically, when you create a page and Squidoo runs ads on them, you get a cut of the revenues whenever a reader/visitor clicks on an ad on your lens.
  • Sell and promote your own products. If you have an eBay store or Cafepress shop, then creating a Squidoo lens is one way for you to get new buyers. You just create a lens that is related to the theme of your online store, use the built-in functions of adding eBay and/or CafePress items, choose items that you wish to promote – then publish and share your lens.
  • Sell affiliate products. There are two ways you can make use of affiliate selling on Squidoo. One is with the use of their built-in affiliate tools (just choose the products to add to your lens and you get a cut off the commission that Squidoo will receive). The other is by linking to your own affiliate products on your lenses. In the built-in affiliate tools, you can choose from various well-known brands like Amazon, eBay, Netflix, CafePress, and iTunes.
  • Drive traffic to your blog or website. When you create a lens about your blog or website, or a topic that can be used as a spin-off from your blog or site, then you just might find yourself with a flurry of new visitors, that may just turn in to readers, subscribers, and/or buyers of whatever it is you’re selling. Although I haven’t seen this myself just yet, apparently, search engine giant Google loves Squidoo. So, it might just help with your PR rankings too!
  • Promote Squidoo through their affiliate programme. All you need to do is create your own account and get your referral link. If someone signs up through your affiliate link and then his or her lens earns its first $15, both you and your friend will each get $5 in to your account. This is great because it really encourages promotion and community. I mean, for example, if you sign up with Squidoo using my referral link, then you and I both stand a chance in making money when you reach your first $15 earnings. But, if you don’t sign up with a referral, then both you and the person who told you about Squidoo don’t get to make that extra $5.

When it comes to payment, Paypal is the payment system of choice. And, you can set your minimum payout from $1 to $1,000,000 (Who on earth will do that seriously, though? ;-) ). You can also choose to receive your royalty payments either as 100% cash, 100% charity of your choice, or a mixture of cash and charity.

Anyway, when I played around with creating sample Squidoo Lenses, here are the first couple that I came up with:

And then I decided to create a lens for Just Make Money Online.

So, if you want to know more about making money from Squidoo, you can check out several resources available online. Some are free, and some are for a fee. One that I paid for and read is the Squidoo Profits Guide*. It’s an interesting read and does offer a few good suggestions on maximising Squidoo’s revenue potential. Even though I do have reservations on some of the tips offered by the author, I still found it useful. In fact, there are a few tips there that’s useful even if you don’t wish to use Squidoo as a way to make money online. Besides, it was only $7, so it didn’t really break the bank.

Other than that eBook, I also highly recommend the free ebooks offered by Squidoo called Everyone’s an Expert and Flipping the Funnel. Both by Seth Godin, bestselling author and founder of Squidoo. They’re both great reads, even though they’re not necessarily ebooks that tell you how to make money with Squidoo.

Some Make Money Online Lenses on Squidoo


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  1. Great Site – Very Informative and nice layout :-)

  2. Good Information!! Very impressed with your contents!!

  3. Signed up with your referral – least I can do for a great article. Thanks for taking the time.

  4. Excellent post,vey informative…squidoo is one of the best ways to get your web presence.

  5. Natalie says:

    I don’t have a site yet or a Squidoo Lens, but I had to tell you, Shai I ALMOST just this morning gave up on the internet until I read your article here. Thanks so much for being so willing to give free advice (good advice at that).

    You see, I relate the internet to the public library. The internet used to be just like a big electronic library, but now everyone wants to become millionaires by selling info that the public library provides for free. It’s good to see that SOMEONE has not given up on the art of free advice.

  6. Hi Shai,

    Great breakdown of how we can use Squidoo. Don’t forget to submit your lenses to for free oneway links. ;)

  7. Great lens! I have been working on a lens on Squidoo about how to make money and have added this post as a resource on my lens. Here is the link:

  8. I like your article. It is straight, to the point, and avoids the usual nonsense. I have a few lens myself, and the one thing that really stands out about these lenses is the fact that you can rank on Google quite easily.

    Of the 6 lenses that I created, I now have one ranked 3, 2 ranked 2, and a 1. The traffic is targeted, and my highest ranked lens made me over $600.00 in affiliate income. It works.

  9. superb article on squidoo. you really gave enough nice information for which some used to charge. i like your site’s layout. its cool yeah!

  10. I like this article because it cuts out all the crap and just gets to the point. It also states the key points that are needed to make money online. The problem is that most people don’t realize how hard of work that it actually takes and quit before they even give themselves a chance. A great article that says what everyones common mistakes are when it comes to Squidoo and Why your not making money with Squidoo I would highly reccomend it for anyone wanting to make money with Squidoo.

  11. Thank you for this post. I created my first squidoo lens a week back.

  12. Yes, this is very true. I’m very happy with my Squidoo lens although I only have one lens but I’m always surprised when Squidoo LLC puts money on my PayPal account every month. I seldom open my squidoo lens now but it still gets a lot of visitors and I’m making money even when I’m asleep. If you would ask me what’s my lens about, it’s all about available online jobs and has a PR5.

  13. Squidoo is really good way to make a lot of money. If u are interested to make a lot of mone u can also
    check my blog and the ways how I earned a lot of money

  14. this is really
    wonderful way to earn a lot of money. If u are interested u can check my blog and give it a try This has changed my life really.

  15. Excellent article on how to make money with squidoo. You have got everything covered with the article

  16. Thanks for sharing this with us!

  17. great information.. very interesting!

  18. Hmmm, very good, sounds totally risk free, something you could actually “Test out” and not lose anything :D

  19. Great information.. actually some of the packages I carry on my own website basically will ask my consultants on creating unique contents for their clients with the use of Squidoo.

  20. I’ve just discovered Squedoo, and I’m amazed how it can help your website to get a higher pagerank and earn you money. I absolutely recommend it.

  21. I recently joined Squidoo and enjoying it so much. Not sure if i can make a lot of money with Lenses, but you never know.. :]

  22. Hi
    I have been surfing on the Squidoo site for the last 10 days trying to gather information before I decide to join this site.I must say that the way you presented the topic is by far the best I have seen so far.Thank you.

  23. nice introduction. The only thing I understand from reading this lens and other related is that if you want to make money, you have to work hard!!!! :)
    write good content, and then write some more, after that, you will have to write more again :)

  24. The biggest factor in whether or not you will earn money on Squidoo is getting TRAFFIC to your Squidoo page. And the best way to do that is to pick a topic you want to write about, then do some keyword research on which “exact” phrases people actually search for on Google. Then use these exact words for your Squidoo url, titles and sub-titles within your Squidoo page. I guess I need to write a Squidoo page about this :)

    Squidoo pays ad revenue to the Top 85,000 Squidoo pages (based on their average “LensRank” for the month). You also earn commissions for any product sales you make from Amazon, Ebay, Zazzle, Cafepress, and a few more.

    If nothing else, you can set up a Squidoo page for yourself, JUST to GET PAID a commission for your own eBay purchases (I’ve been getting 4-5% commission on eBay sales). You can click my name at the top of this comment to see how to do this.

  25. Thanks for the info, very informative read indeed…


  26. I am pretty new in squidoo but personally think that it is almost impossible to make a sagnificant amount of money from it. Be more specific about what methods do you use and what you estimate earn per month pls. Congrats about the good article.

  27. @Randal – (This is in reply to Randal’s comment) I didn’t make any money with Squidoo either (only pennies per month), UNTIL I started actually doing keyword research and starting making pages based on what people were actually searching for on Google. Then I wrote about those topics and focused the pages on items for sale on eBay and Amazon around that niche. Since then my payments have been:
    May 2011 = $64.19
    June 2011 = $225.06
    July 2011= $261.04
    and based on my ebay sales I’ve made I expect my August 2011 (paid in Oct ’11)~ est. $350
    Sept 2011 (paid in Nov ’11) ~ est. $575
    And I expect them to continue to grow.

    And brand NEW pages CAN earn money. From my July payment of $261… $61 of that was from NEW pages I made in June or July.

    Click on my name above to read more about my earnings on Squidoo. Cheers!

  28. Squidoo offers great potential for money making online with affiliate marketing or for selling your own products too.

  29. Hey Shai,
    Superb blog post about Squidoo and how to make money with it, I will follow with interest.
    I have just started a detailed one year lice case study to determine what level of passive income can be established with Squidoo.

    I will go and digg this post for you now.

  30. thank you for all of the tips you have some really good information, I just started with Squidoo and so far it has been a lot of fun. I will definitely take your suggestions to heart

  31. Great tips! I have been using Squidoo as my main hub, but it might make sense to use it as a way to drive traffic to my own website.

  32. Have been a little dubious about whether people do make decent money on Squidoo or not. What I find is that very few people actually give specific earning experiences. I will probably give it a go and see what happens.

  33. Great site. Lots of helpful info here. I am sending it to several buddies ans also sharing in delicious.
    And obviously, thank you on your effort!

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  36. Hello! I know this is kinda off topic however , I’d figured I’d ask.
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